Video ads are going to be major players in online marketing in 2015. With Twitter working on a full release of the Promoted Ads feature. Emulating Vine, Instagram is now allowing the automatic loop of videos in user streams.

This change was recently rolled out in Android and iOS updates. This new feature means that a user who remains on a video page on the Instagram app will see the video replayed on their stream. Instagram is working on launching a version of this feature for web users as well as in embedded posts on other websites. This has been confirmed by an Instagram spokesperson. Continue reading →